Saving on Model Costs? A Real Case Study: Harrison Pocket Cardigan Lookbook Created with LaonGEN (Takes Only 2 Hours!)
Hello, this is Myodaeng, LaonGEN Marketer.
Have you often struggled with the high costs of models and studios for fashion content? As an operator of LaonGEN, I frequently encountered these same concerns.
Recently, while personally planning and producing the Harrison Pocket Cardigan lookbook, I discovered an efficient alternative that transcends the limitations of traditional methods. Remarkably, we were able to secure high-quality, photoshoot-level images in a short time, without the need for models. This approach garnered positive feedback internally.
💡 Why We Initiated This Lookbook Project
As the FW season approaches, the Harrison Pocket Cardigan was identified as a key product. However, the existing content faced limitations in showcasing a diverse range of styles and moods.
The typical lookbook production process involves booking studios, hiring models and stylists, and complex scheduling, leading to significant time and cost burdens. While LaonGEN was developed to address these inefficiencies, I personally questioned, "Is there a faster, more cost-effective way to implement more diverse concepts?" Thus, I chose to utilize LaonGEN. Today, I will focus on a real-world application of LaonGEN.
✨ Image Creation Using LaonGEN (Case Study: Harrison Pocket Cardigan)
Using LaonGEN firsthand, I experienced the improved user convenience following recent updates.
A few outfit images of the Harrison Pocket Cardigan were all that was needed to get started. I was able to meticulously request backgrounds, model poses, and outfit styles. For instance, to create a casual yet comfortable everyday look, I input keywords like "urban street vibe" and "cozy mood under warm sunlight" for the background. The results were as follows:
AI Lookbook Photos Generated with LaonGEN Each cut took approximately 2 minutes, allowing for the rapid generation of 6 images. From product upload to completion, the entire process took only 2 hours. Given that this level of mood can be achieved without a photoshoot, I concluded that there is no longer a need to insist on studio sessions. By utilizing LaonGEN, we achieved 80-90% cost savings compared to traditional studios, and significantly reduced production time. For reference, the model used in these images is Lian, a LaonGEN AI Model.
💖 Practical Applications: Where Can This Lookbook Be Utilized?
This LaonGEN lookbook demonstrated high versatility across various applications.
- Product Detail Pages: It is effective in highlighting product features and adding an emotional narrative. Compared to existing product shots, it enabled the creation of much richer content.
- SNS Marketing: When used on SNS platforms such as Instagram and Facebook, it is expected to garner significant user interest and engagement.
- Seasonal Planning Images: For setting trends or concepts for the upcoming season, generating drafts with LaonGEN before actual photoshoots can be used in meetings to enhance team understanding and stimulate idea generation. It is also useful for concept board images.
Without LaonGEN, I believe the efficiency of marketing operations would be significantly hampered. The ability for our team to produce high-quality images without undue burden greatly enhances our operational competitiveness.
💌 Conclusion: Our Next FW Season Lookbook Will Be Done with LaonGEN!
LaonGEN is more than just an image generation tool; it is a Fashion AI solution that accurately grasps and visually expresses a brand's unique sensibility and concept.
LaonGEN assists in effectively conveying attractive products like Harrison's Pocket Cardigan to a wider customer base. Are you interested in experiencing this firsthand? Visit the LaonGEN website now and embark on an innovative experience, just like ours!
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