At PIS 2025 (Preview in SEOUL), held at COEX Hall B, Laonbud showcased its fashion AI platform LaonGEN.
This year, “Digital Fashion” and “AI-Driven Content” were the main highlights, and our booth attracted strong attention from global buyers, brands, and industry professionals.
1. PIS 2025 Highlights — At the Center of Fashion Tech Trends
PIS 2025 brought together global fashion brands, material suppliers, and tech innovators, making it the largest fashion business platform in Korea.
Laonbud introduced LaonGEN, an AI-powered solution that creates high-quality lookbooks without physical photoshoots.
Live demos drew significant engagement from buyers and brand managers, who were impressed by LaonGEN’s speed and flexibility in generating diverse editorial images.
2. “One Lookbook a Day” — Free AI Lookbook Experience
One of the most popular experiences at our booth was the “1 Lookbook a Day, Free” event.
LaonGEN allows brands to create studio-quality model cuts and mood-based editorials tailored to their brand identity — in minutes, not days.
Attendees who signed up at the booth will receive exclusive access details after the upcoming service update.
3. Live Demo Sessions — Strong On-Site Reactions
During our live demo sessions, LaonGEN showcased its ability to transform a single clothing image into multiple formats:
- Studio model cuts with horizon-style backgrounds
- Brand-specific mood cuts for diverse marketing needs
- Flexible editing of model, hairstyle, lighting, and location
Many visitors expressed surprise, saying:
“Wait, this isn’t an actual photoshoot?”
Brands quickly recognized LaonGEN’s potential to reduce production costs, accelerate content creation, and expand visual assets without additional shoots.
4. Engaging with Brands & Industry Professionals
Our team met with numerous buyers, brand managers, and media representatives to discuss:
- How LaonGEN integrates into existing content production workflows
- Strategies to scale editorial and product imagery using AI
- Future opportunities for collaboration
Laonbud also participated in an on-site seminar where we presented LaonGEN’s technical strengths, real-world use cases, and roadmap for expanding fashion AI adoption.
5. What’s Next — Preparing for Seoul Fashion Tech (Seoul Tech)
PIS 2025 confirmed the growing demand for AI-powered fashion content solutions in the industry.
Moving forward, LaonGEN will focus on enabling brands to produce more personalized and immersive content faster than ever.
Our next stop is Seoul Fashion Tech (Seoul Tech), where we’ll unveil upcoming features and showcase new use cases designed to transform fashion marketing workflows.
📍 Discover LaonGEN
- Official Website → https://en.laongen.com
- Blog → https://blogen.laongen.com
- Instagram → https://www.instagram.com/laongen.ai
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